SOFTWARE: THE ZEN APPROACH

A famous quote from a canned fish company: It's the fish John West rejects that makes John West the best. Steve Jobs of Apple Computer had the same attitude to irrelevant features. And so do we. Leaving out the unnecessary takes courage, but it's the only way to make defining products that live forever.

When you realise nothing is lacking, the whole world belongs to you. -Lao Tzu

Look at the original Macintosh, the Apple iPod and iPhone, and the Douglas DC3 airplane and the Volkswagen Beetle from the World War II.

There is also the 1960's UNIX operating system, descendants of which power everything from the internet to your iPhone. While many competitors to the world's most classic products are overflowing with additional 'features', many are now rusting in the junkyards. Meanwhile, classic icons live on, often costing more now than they did when new.

It takes courage to leave out features, keep things simple, and to convince clients to let go of the unnecessary. But fortune, and project success, favours the brave.

Products with too many features are often too expensive and too hard to learn, use, and maintain. In the wrong scenario, the features turn into burdens, and sophisticated engineering marvels are abandoned while their simple, effective competitors just keep flying. Consider the state-of-the-art Airbus A380s destined for aircraft graveyards while old reliable DC3s fly on overhead.

Our approach is radically different from many of our competitors. Creating the software and business processes that could make you immortal requires great docus and discipline.

NetExperts has a software development tool, Zeriha, that allows us to rapidly create bespoke applications for our small to medium business clients. By keeping it simple and only doing what the client really needs, we can make effective, reliable software to compete with hundred million dollar products used in the corporate world.

Zeriha is based around five core areas of functionality:

• Collecting Data
• Applying Business Rules
• Searching Data for Relevant Information
• Producing Notifications and Reports
• Security and Accountability

By implementing these five functions within our very carefully designed, object-oriented framework, we can write most of the functionality that small to medium enterprises need, at a cost that they can afford.

Zeriha is used in applications including:

• International Shipping
• Sports Memberships
• Customer Relationship Management
• Support and Issue Tracking
• Accounts Receivable
• Websites and Industry Portals

Zeriha solutions 'just work'. We could talk for hours about why but it is simpler to show you. Feel free to contact us.